Marketing professional with over 7 years of experience driving brand and marketing initiatives for luxury residential real estate developments nationwide. Proven success in email marketing, content strategy, social media, creative development, and multi-channel campaign execution. Skilled in strengthening brand positioning, engaging target audiences, and supporting business objectives in the competitive NYC market.
AREAS OF EXPERTISE:
- Real Estate Marketing
- Brand Strategy & Positioning
- Integrated Marketing Campaigns
- Email & Social Media Marketing
- Content Strategy & Storytelling
- Reporting & Analytics
Technical Proficiencies:
Microsoft Office (Word, PowerPoint, Excel, SharePoint); Google Workspace (Docs, Sheets, Slides); CRM (Spark, Command, Salesforce); CMS (WordPress, Webflow, WIX); Project Management (Asana); Automation (Zapier); AI Tools; Basic HTML/CSS
Digital & Analytics:
Meta, LinkedIn, Google Analytics (GA4), Mailchimp, Constant Contact
Creative Tools:
Canva, Adobe Creative Cloud (Acrobat, Photoshop, Illustrator)
Emerging Expertise:
AI Visibility & Generative Search Optimization
